Avioding Competition

I had that kind of attitude, to some extent. Eric explains why its not good…

“The big problem with avoiding competition is that you are also avoiding customers. The existence of a competitor indicates the existence of paying customers. If you can’t find anyone who is making money with your idea, you really need to wonder if there is any money to be made there at all.”

“So as you daydream about starting your own company, you search for product ideas, and you discard all of the ones which would already have a known competitor. Eventually, you find an idea which is completely unique. Nobody is selling anything like it. Finally, the path before you is clear!

So you proceed to build your killer app. Of course, you are terrified that somebody else will discover your amazing idea, so you keep everything a secret. You setup a small office in the corner of your basement and paint the windows black. You tell your wife you are downstairs looking at porn so she won’t get suspicious about what’s really going on. Not a single human being on earth gets a glimpse of your product until you are finally ready to unveil your 1.0 release. You emerge from stealth mode and wait for the world to overload your web storefront with traffic.

But the orders don’t come in. Several months go by and eventually you realize the truth: The reason nobody else was selling this kind of product already is that nobody really needs it. If any substantial number of people were willing to pay for the solution you created, then somebody else would already be trying to relieve them of their money.”

Thanks for enlightening this poor soul Eric.

* Find a “big and dumb” competitor. And the dumb competitor can be Microsoft.

Eric.Weblog() :: The Game is Afoot
Eric.Weblog() :: Choose Your Competition

2 Responses to “Avioding Competition”

  1. sutta Says:

    sutta
    Meghna Naidu, mixed by D.J. Sheizwood. Mp3
    The Venus music launch of Sutta M\xx atFluid And Spice on Jan 12 with the haute Meghna Naidu, mixed by D.J. Sheizwood. Mp3

    Tuition India.com

    Dil to de diya tha….
    Phir bhi sutta main na chhodun…..
    Tuition India.com
    Doston main baitha…..
    Sutta pii raha tha…..
    Sutte ka dhuaan wo…..
    Bas kar ke pii raha tha……
    Mp3
    Tuition India.com

  2. sutta Says:

    sutta
    The Venus music launch of Sutta M\xx atFluid And Spice on Jan 12 with the haute Meghna Naidu, mixed by D.J. Sheizwood. Mp3

    Tuition India.com

    Dil to de diya tha….
    Phir bhi sutta main na chhodun…..
    Tuition India.com
    Doston main baitha…..
    Sutta pii raha tha…..
    Sutte ka dhuaan wo…..
    Bas kar ke pii raha tha……
    Mp3
    Tuition India.com

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